1. Stay on trend
Our YouTube advertising agency stays up to date on trends. Video marketing is evolving and changing, and you want to partner with a company that keeps up on those shifts.
By staying ahead of those trends, our YouTube advertising company will help your videos drive success — and help increase your ROI from YouTube monetization. You’ll have videos that perform better and drive more valuable results for your business.
2. Ongoing training
Since video trends are constantly changing, our award-winning team is always growing their video marketing knowledge. With our continual training to learn new ways to create and promote videos, we can apply that expertise to your videos.
This means that you’ll get the best videos for your business and the most from your YouTube advertising services. You can rely on our video advertising company to produce successful YouTube ads.
3. Transparent pricing
Anytime you want to invest in a marketing strategy, the cost is always a big factor to consider. You want to use methods that work with your budget and drive positive results that help your business grow.
This is often a challenge because companies hide their prices. This leads you to have to reach out to each provider to ask about pricing. It’s challenging when you’re trying to decide which agency is best for your business.
At Adlevel, we offer transparent pricing for YouTube advertising. Transparent pricing ensures that you know what you’re getting and you know what to expect to pay. There aren’t hidden fees that appear later after you’ve already signed a contract.
With our explicit pricing for our YouTube advertising services, you have pricing knowledge upfront and can make an informed decision.
4. Transparent reporting
Next to transparent pricing, transparent reporting is the most critical part of choosing a YouTube advertising company. If you invest time and money into an advertising campaign, you should know what’s happening and if it’s working.
With our transparent reporting, you know what you’re getting. You’ll have insight into your campaign and understand how it’s performing. This allows you to see if your videos are garnering the results you desire.
Our transparent reporting keeps your business in the loop too. You know where you need to make changes and can work with your video marketing company to improve your campaign.
5. Great communication
When you hire a YouTube advertising agency like Adlevel, you get a partner that keeps you in the loop about your campaign.
Your dedicated Adlevel account manager will keep you up-to-date about your campaign and share its progress and opportunities for better performance.
6. Tracking metrics
When you hire our YouTube advertising company, we track campaign metrics for you. Metrics help you determine your campaign’s success. Here are a few metrics we monitor:
- Video views: This is the number of times someone chooses to watch your ad. The view is only counted when someone views your ad for at least 30 seconds or clicks on it.
- View rate: The view rate is the total views divided by the total impressions, formatted in a percentage. This is a good indication of how well your content is working for your audience. If you have a high number of views with your impressions, it means that people are engaging with your content and interested in it.
- Earned actions: Earned actions are actions such as likes, additional video views from the first view, and subscriptions. The more actions you get, the better it looks for your business. It suggests a deeper level of interest and engagement, which is a positive reflection of your business.
- Impressions: Impressions are the number of times your ad was shown to someone. This is counted regardless of how long your ad runs.
In addition, we have a program set up to monitor these metrics.
We use Google Ads and Google Analytics to track your campaign. Since Google owns YouTube, you can feel confident that these tools will work well to measure the success of your campaigns.
We also use our proprietary, client-only software, MarketingCloudFX, to track and report your YouTube ads even better.
1. YouTube has an active user base
Whenever you invest in advertising services, you want to know that you can reach people. You want to reach people who actively engage and use the platform. With YouTube, you will reach an active audience that is using the platform regularly.
The average mobile viewing session on YouTube is about 40 minutes. When people are on this platform, they remain on it for a long time. This creates a window of opportunity for your business to reach these leads.
People go on YouTube every day for different reasons:
- To watch entertaining content: People go on YouTube to watch exciting content that interests them. It could be clips from their favorite TV show or a YouTube star they follow.
- To learn how to do something: Many people rely on how-to videos to help them learn how to do things. People turn to YouTube to give them a visual perspective on how to make and create.
- To buy products and services: People often make an impulsive decision to buy a product after watching a video. Whether it’s a product review or a company creating a promotional video, YouTube drives people to make purchases.
- To travel: People will watch YouTube videos to learn about different areas and destinations. It helps people who are looking to visit new places.
2. YouTube videos are popular
Videos rose dramatically as the most popular form of content. In fact, people are 10 times more likely to interact with a video than a block of text. This need for a visual representation of information has made YouTube popular.
Since YouTube videos are popular, you’re more likely to reach and engage your audience. Considering the average number of videos watched per day on their platform is 5 billion, you have great opportunities to reach and engage your audience.
3. Videos are shareable
When you invest in YouTube advertising services, you’re investing in an easily shareable medium. Over 5 billion videos get shared on YouTube’s platform. Videos are easy to share, and users enjoy showing content to their friends and family.
With videos being easily shareable, it makes it easier for your business to reach more people. If you have an ad on a video and someone shares that video with a friend, they’ll see your ad too. This means your company gets more exposure and reaches more interested leads.
You want to promote your video content
If you create awesome, informative videos, YouTube advertising services can help your brand grow. The trouble arises when you don’t know how to promote that content to reach more people.
With our YouTube advertising company, you can expose more people to your video advertisements.
We will help your video ads reach interested leads with smart targeting and bidding.
You don’t have time to advertise
When you’re busy running your business, you don’t always have time to run a YouTube ad campaign. You must focus on the daily operations of your business. This doesn’t mean you must forego the benefits of running a YouTube advertising campaign.
Instead, you can rely on our YouTube advertising company to run your ad campaign. We have the knowledge and expertise to help you run a successful campaign. In fact, our knowledge and expertise have allowed us to drive over real results for our clients.
You can worry about running your business while our YouTube advertising company works on your campaign. It allows you to get the best of both worlds.
You don’t know how to start a YouTube ad campaign
Many businesses don’t know where to start with a YouTube ad campaign.
You know you want to run a campaign, but you aren’t sure how to start one, how to properly optimize your videos, or how to monitor the results of your campaign. This is where our agency can help.
When you partner with us, you’re working with experts. We have experience running YouTube advertising campaigns and will know how to help you run a successful campaign. You won’t stress out about having to learn YouTube’s inner workings.
These services, separate from our YouTube ad services, include:
Website and social engagement videos
Social media is one of the best places to share video content.
As social media becomes more complex, it can get difficult to navigate and figure out what type of content will resonate with your audience. With social engagement videos, you can get your audience interested in your social media content.
At Adlevel, we offer square video advertisements for your social media campaigns. Square videos earn two times the views and three times the shares compared to landscape videos, so it’s a great addition to your social media campaign. You’ll also get a team of 500+ experts bringing their knowledge and expertise to your campaign!
Explainer videos are a great way to market your brand name. At Adlevel, our team will help you choose the best professional actor to match your brand and message. We’ll help you write a compelling script to engage your audience too.
In addition, our team will shoot your video using the highest production methods to ensure you have the best video for your campaign. Once completed, we’ll help integrate the video into your site for maximum exposure.
Explainer video clips are a great way to personalize your audience’s experience and create a positive first impression. You’ll build trust immediately with your audience while you engage your visitors and converse with them.
These videos are a great way to introduce your business to new visitors and showcase your company’s strengths. You can also use these videos to highlight what makes you different, showcase special offers, and encourage your visitors to take action.
Explainer videos help you highlight areas on your website or guide your audience through a step-by-step process. Many companies use these videos to answer FAQs, announce new products or services, and provide recent company updates.
Overall, whiteboard videos are an excellent opportunity for you to pass along information to your audience.